Advertising

iucWhat You Will Cover?

Our advertising program designed in conjunction with industry leaders helps you learn the skills you need to succeed in advertising quickly and conveniently.

General Concepts of Advertising

The Advertising Budget

The Campaign Concept

Media Strategy

The Digital Technology and the Future of the Media

The Advertising Agency

Creative Characteristics

Generation of Ideas

Memory Mechanisms in Advertising

Sales Promotion

Merchandising

Sampling

Personal Sales

How to develop a list of potential clients

How Will You Benefit?

Fast track your career in advertising

Learn the inside secrets of how to become a advertising pro in months not years!

Study a advertising course that was designed in conjunction with advertising industry leaders

Free up valuable time, don’t waste time and money traveling to classes

Study at your own pace whenever and wherever you are

Have access to a tutor who works in the industry you are training for

 

Career Prospects

Start an exciting career in a field which influences consumer behaviour worldwide. Why complete an advertising training program? With the right credentials, you can gain excellent positions with:

Advertising agencies

Public relations agencies

Advertising departments of large

Corporations

Marketing departments

Retail advertising department

Metropolitan, suburban and country newspapers

Magazine publishing companies

Television and television stations

Marketing departments

Retail advertising department

 

Course Levels

The different levels are achieved by the amount of course content and assessments involved within each module at the basic (Certificate), intermediate (Diploma) levels. You will be able to learn about what the difference is between the two levels below:

 

Certificate: represents a basic level of operational knowledge with general knowledge. Suitable for basic entry level positions.

 

Diploma: qualifications recognize the graduate’s capacity for initiative and judgment across a broad range of technical and management functions. Diploma holders typically have personal responsibility and autonomy (semi-independence) in performing technical operations or organizing others in the workplace.

 

Course Length

The average time within which students complete studies is:

• Certificate Level – 14 weeks,

• Diploma Level – 24 weeks.

International University Canada courses allow you to study at your own pace with no assignment deadlines. This means that you determine the pace of the course and within which time period you will ultimately complete your studies in.

• Completing your course with IUC is flexible as you can fast-track and graduate in a matter of months. You complete activities and submit assignments whenever you are ready.

• The maximum time given to complete a program is three years.

 

Study Mode : Distance Learning

This entire course is carried out via Distance Learning (also known as correspondence learning). Distance learning is ideal if you need to adapt around work, family, or other commitments. It is also extremely beneficial should you simply wish to fast track your studies and not be locked into a timetable.

Our course content and learning experience ensure that your course is relevant and interesting. Learning, tutorial assistance, assessments takes place whenever and wherever you are in the country or world. It takes place at your own pace on your own terms to fit your lifestyle.

 

Enrollments statistics

Enrollments statistics a IUC reveal that students from the following categories are currently taking advantage of the distance learning experience :

•Individuals looking to start a business or change career18%

•Individuals already in the job seek a promotion 30%

•Government, business & industry employers 32%

•Military personal 10%

• Home mothers 10%

 

What will you get?

All materials essential for course completion are included in the cost of the course fee. Upon enrolment, students receive:

• All required study materials and course notes

• Practical assignment projects with constructive tutor feedback

• Industry based tutor who will service all of your course and career questions

and guidance.

• Student ID card giving student’s access to thousands of discounts both at home and overseas!

On successful completion of the course you will receive:

• A graduation certificate officially recognizing your successful completion.

• Transcripts indicating units completed

• Job search assistance

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